Landing pages

5 lead generation forms steps that lead to conversions

5 lead generation forms steps that lead to conversions

Your lead generation forms are the most important tools when it comes to growing your email list, obtaining leads and making conversions. However lead generation forms are often ignored by many businesses and are just thrown together in a bid to make conversions, however they often don’t work.
Less is more
The best thing you can do to help improve conversions is to get rid of irrelevant fields. I most cases you don’t really need to ask for anything other than an email address[..]

Categories: Lead generation

What is a landing page and why should we care?

What is a landing page and why should we care?

Your landing page is one of the most important factors in your marketing strategy, in it’s purest form a landing page is a web page which a visitor lands on, however is more commonly a standalone web page separate from your website, designed for a single focus. Landing pages can be used in a number of ways, however they are usually used to capture visitors information through a lead form, be it signing up for a newsletter, a free sample or even for promotions and offers.
Why are landi[..]

Categories: Marketing opportunities