Google Offers Highest Ad Spending ROI As Of December 2017

A survey carried out in December by Cowen and Company has shown that Google search is the most effective platform when it comes to advertising businesses, products and services, being held in the highest esteem when it comes to a great ROI. 

With nearly half of those asked naming Google as offering the highest Return On Investment and Facebook ranking second with 30%, it’s clear that while the two do offer similar services, Google are still leading the way. 

No other platform managed to achieve as high results including the likes of Twitter, Instagram and Youtube, which continues to align with the dominant position that both Google and to a lesser extent Facebook, are perceived to have within the digital advertising industry. 

There are a number of opportunities available for businesses looking to grow with Google Adwords and their advertising services, for those looking to seize the opportunity, why not get in touch with our team today for more advice?