It is easy to think that email promotion by sending out mass emails is an effective marketing strategy. But this can cause problems with possible blacklisting and recipients permanently unsubscribing. Therefore it is important to realise that marketing emails must be relevant to the targeted recipients. To make it easy for you to be more targeted and successful in your email promotion, our Discovery Email Marketing System provides a useful Email Group management facility where you can create specific interest and target groups so that you can be more effective and efficient in your email marketing. Visitwww.discoveryemailmarketing.co.ukor contact us by phone on 0845 900 3201 for more details.