Marketing

Why isn’t my business showing on Google?

Why isn’t my business showing on Google?

A common problem for many small businesses is that despite having a beautiful website, great products and active social media accounts, their business just isn’t showing up on Google search results pages.
And while for many business owners this may seem like the end of the world, there are still plenty of things you can do to help your business get found. Before you hit the panic alarm you first need to understand why your business isn’t showing on search results pages, once you[..]

Categories: Marketing

Social media advice you shouldn’t always follow

Social media advice you shouldn’t always follow

There is often a lot of advice available out there for those looking to find out more about expanding their brands social media presence. With so many 'social media experts’ out there with so much advice, things can get confusing. With so much bad advice around the internet what should you believe and what you be avoided when focusing on your social media accounts? Let's look at some of the things you should ignore when it comes to your social media.
Be on every social media
Whilst[..]

Categories: Social Media, Marketing

Affordable ways to get your business noticed online!

Affordable ways to get your business noticed online!

The internet is a large place and with a huge number of websites available, getting your business found online is often a daunting and difficult task.
If you’re a startup or small business it’s likely that you don’t have a huge budget to spend on your marketing, so you'll need a well thought out strategy in place to secure your online presence. However worry not, if you’re looking to get your business noticed without breaking the bank then there’s still plenty o[..]

Categories: Digital marketing, Marketing

Why is digital marketing succeeding where others aren’t?

Why is digital marketing succeeding where others aren’t?

Digital marketing isn’t something that businesses should only consider anymore, digital marketing is something necessary for all businesses who want to succeed. Too many small business owners are still neglecting online marketing, failing to acknowledge the benefits for their business, instead focusing too much on how much marketing will cost their business. Ten years ago digital marketing may have been a consideration but now with more and more people gaining access to the internet ever[..]

Categories: Digital marketing, marketing

How email marketing can help promote your deal of the day!

How email marketing can help promote your deal of the day!

A deal of the day is a ecommerce strategy in which a business offers a promotion on a single product or service for a limited time only, usually between 24 to 36 hours. It’s not just businesses which has jumped on the idea of a deal of the day, with the increase in websites such as Groupon and Wowcher, there are more and more opportunities for promotions and deals. These daily deals can not only be a great way to generate conversions but can also be a way in which you can market your busi[..]

Categories: Marketing

A beginners guide to Instagram marketing

A beginners guide to Instagram marketing

In recent years Instagram’s popularity has exploded, with over 200 million active users now using the image sharing platform. With this constant growth in popularity it makes sense for businesses to be integrating Instagram into their marketing strategies. No longer is Instagram a platform simply used for sharing pictures of your food and posting countless selfies, Instagram has quickly developed into an important marketing tool. Using Instagram can be a perfect way to market to a youn[..]

Categories: Marketing, Social Networking