Email marketing

How To Plan A Successful Christmas Email Campaign

How To Plan A Successful Christmas Email Campaign

It’s officially December, Black Friday is behind us, Cyber Monday is out of the way, there’s no more distractions and nothing left between now and the big day itself, so your business needs to be prepared. If you haven’t already started planning your festive marketing campaigns, now’s the time, with huge brands starting their campaigns throughout October and November, competition is already massive and it’s likely to get even more fierce into December.
One of th[..]

Categories: Email Marketing

5 Festive Marketing Emails You Need To Send This Year

5 Festive Marketing Emails You Need To Send This Year

You might think that only sending one Christmas marketing email is a good idea, however in reality it’s important you send out a variety of emails throughout the festive period. From your Christmas promotions to Cyber Monday to New Years sales, there’s plenty going on over November and December so you need to be sure you make the most of it. If you’re unsure what you should be sending your customers this Christmas, you’re in luck, here’s our list of the most importa[..]

Categories: Email Marketing

Email Marketing Tips All Business Owners Need To Know

Email Marketing Tips All Business Owners Need To Know

Email continues to be one of the best ways for businesses to reach out to their customers, allowing you to build your customer relationship and leading to an increase in website traffic and boosting your sales. Despite many misconceptions about the current popularity of email marketing, with so many benefits out there, there’s no reason for small businesses to be ignoring email.
Whether you’re running an ecommerce store or looking to promote your services through your website, em[..]

Categories: Email Marketing, Digital Marketing

4 Email Marketing Mistakes You Should Avoid This Christmas

4 Email Marketing Mistakes You Should Avoid This Christmas

Christmas has been creeping into high street and online stores earlier and earlier every year, where years ago it was a shock to decorations showing up in early November, now Christmas food and decorations are appearing in stores from the end of August. If you haven’t already, it’s time for your business to begin the Christmas countdown, meaning the Christmas marketing begins now.
By now you should have started to plan or even released your email marketing campaigns building up to[..]

Categories: Email Marketing

6 Email Marketing Hacks That Will Generate More Conversions!

6 Email Marketing Hacks That Will Generate More Conversions!

Even in 2016 email marketing continues to be one of the most affordable, effective and consistent ways in which businesses can engage with existing and potential customers. Although many would consider email marketing to be a dying form of marketing in a world full of social media and social influencers, there’s still plenty of opportunities out there for your business to reap the benefits of email marketing. Despite being one of the most effective forms of marketing, email marketing can o[..]

Categories: email marketing, digital marketing

Email marketing: why is it still relevant?

Email marketing: why is it still relevant?

Remember the days when everyone loved email? When email was exciting, coming home and logging on to check your emails might've even been the highlight of your day. Maybe. But then everything changed, our attitudes to email changed, no longer was it exciting receiving email. Your inbox no longer filled with exciting messages from friends, instead it now slowly fills with spam, schemes and marketing emails. In the day of WhatsApp, Facebook messenger and iMessage, there are plenty of other ways[..]

Categories: Email marketing

7 top tips for email marketing results

7 top tips for email marketing results

Email marketing is still an important tool for businesses, whilst it can be easy to ignore email and head straight for pay per click and social media, email marketing is a platform that is still going strong and you should always aim to make the most of your email marketing campaign.
Promise something good
People love to benefit themselves, as selfish as it sounds we love to know what we can gain from your email, so promising your customers that you can make them happier, more informed or [..]

Categories: Email Marketing

Generate more sales with Email Receipt Marketing!

Generate more sales with Email Receipt Marketing!

Every time a customer purchases from your website they should receive an email receipt as proof of what they have ordered and how much it has cost. But did you know that you can use your email receipts as a form of marketing your business too? An email receipt is one of the easiest ways into a customers inbox, so surely it makes sense to use that to both you and your customers advantage? Here’s how!
Advertise offers
Use your email receipts to promote offers and deals, this is such [..]

Categories: Email Marketing

The importance of email marketing and what it can do for your company!

The importance of email marketing and what it can do for your company!

It’s estimated that around 2.8 billion people use email, a number which seems to be growing every day. So what better way is there to promote your brand than through email marketing? What is seen by many as an outdated tool, could actually be the best way of marketing your company! Nowadays social media is believed to be the most effective form of marketing, however this isn’t necessarily the case. Email marketing is still key for a number of reasons, mainly due to it’s ability[..]

Categories: Email Marketing

Send Mass Emails Using Our Designer Email Templates System

Why not send mass emails and start email marketing by sending mass emails using designer email templates via the Discovery Email Marketing System. This can be extremely effective. We at Discovery Design have designed a user friendly system specifically for businesses seeking to beat their competitors with a highly visual email design. Different templates can be personalised by you so that you can send mass emails for different email campaigns or deals of the day. You do not have to design these [..]

Categories: Discovery Design News, Email Marketing, The Discovery Email Marketing System, Send Mass Emails, Designer Email Templates