These days people turn to social media platforms as their first point of call for customer service queries, where once we might have emailed or called the business, the real time nature of Twitter and Facebook makes it much easier for customers to speak to a member of your team. Due to it’s conversational tone, the ability to use private messenger functions and it’s accessibility it makes sense that more and more businesses are using social media to handle customer questions and cu[..]
If you’ve ever bought an item online, you’ve probably encountered online reviews, be it a star rating system for a product or a personal written review of a service, either way online reviews are a powerful tool which you should be utilising. User reviews are everything for online businesses, with consumers now looking to others and their experiences first before deciding to buy a product or service online.
Why do I need customer reviews?
There are a number of valuable reaso[..]
Sometimes you’ll come across a company where their content is so flat that you just don’t want to read it. In fact nobody wants to read content that seems like it’s been written by some kind of corporate robot. Don’t be that company that creates uninspiring, boring content, be the brand your customers can relate to, connect with and stick with for years to come.
Speak your customers language
There’s no simpler way to humanise your brand than to speak to your [..]
Your customers are the key to your success, without customers there’d be no sales and ultimately there’d be no business, so it’s essential that you build a strong relationship with your customers. Whilst often overlooked, when done properly building and maintaining a relationship with your customers can be one of the most rewarding parts of running a business.
Communicate with your customers
Just like with friendships, it’s important that you keep in touch with y[..]