Discovery Design Blog

The Commerce Of Christmas [Infographic]

The Commerce Of Christmas [Infographic]

By now you should be aware of how important the festive season is to your online store, with so much money spent on gifts, food and drink, there's no better time reap the benefits of selling online.Not convinced? Maybe our infographic can change your mind?[..]

Categories: Ecommerce, Infographic

5 Social Media Habits Businesses Need To Break

5 Social Media Habits Businesses Need To Break

Habits can be easy to fall into and your social media is no exception, while you might start out with a great plan full of innovative and unique ideas, it’s entirely possible you could fall back into old ways, forming habits that could have an overall impact on your business and your businesses social media following.
From posting too much to overly promotional content, there’s a lot of habits you can fall into that can lead your audience to unfollow your brand and look elsewher[..]

Categories: Social Media, Digital Marketing

10 Ways You Can Drive Online Sales This Christmas!

10 Ways You Can Drive Online Sales This Christmas!

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Categories: Ecommerce

Actionable Ways You Can Turn Your Christmas Shoppers Into Year Round Customers

Actionable Ways You Can Turn Your Christmas Shoppers Into Year Round Customers

The Christmas season is a pivotal moment for online businesses, not only is it the perfect time of year for increasing your traffic, sales and ultimately profit but it’s also the perfect opportunity for your business to attract new loyal customers, who can be encouraged to return to your store even after the Christmas season is over.
When it comes to encouraging customers to come back to your website through out the year, there’s a few steps you can take. Through simple content m[..]

Categories: Ecommerce

5 Creative Ways You Can Add Festive Spirit To Your Social Media

5 Creative Ways You Can Add Festive Spirit To Your Social Media

Right now we’re entering the busiest time of the year for a number of industries from retail and ecommerce, through to food and hospitality, yes Christmas is quickly approaching and it’s time to get prepared. Whilst you may have already thought about planning your festive email campaigns, started stocking your inventories for Christmas and optimising your website for the holiday season, you shouldn’t forget about your social media platforms.
According to statistics more and[..]

Categories: Social Media

How To Plan A Successful Christmas Email Campaign

How To Plan A Successful Christmas Email Campaign

It’s officially December, Black Friday is behind us, Cyber Monday is out of the way, there’s no more distractions and nothing left between now and the big day itself, so your business needs to be prepared. If you haven’t already started planning your festive marketing campaigns, now’s the time, with huge brands starting their campaigns throughout October and November, competition is already massive and it’s likely to get even more fierce into December.
One of th[..]

Categories: Email Marketing

5 Of The Best Social Media Practices You Should Put Into Place

5 Of The Best Social Media Practices You Should Put Into Place

Social media can be tricky, making your social media work for your business is not something that can be taught, leaving many business owners feeling pressured into trying to optimise every single social media platform, constantly generating content and spending all day everyday communicating with their audience.
This added pressure can result in poor quality posts, low interaction rate and overall a poor performance across your social media platforms. With social media growing in popularit[..]

Categories: Social Media

Christmas Ecommerce Tips: Boost Your Sales This Christmas

Christmas Ecommerce Tips: Boost Your Sales This Christmas

With just under a month to go until the big day there’s still plenty of time left to make the changes and improvements necessary to get your business ready for the Christmas period. From tightening your shipping process to speeding up your checkout process, there’s a number of simple and effective ways you can optimise your ecommerce experience and boost your sales this Christmas.
If you’re looking to offer your customers a great experience as well as improve your sales thi[..]

Categories: Ecommerce

Are Your Christmas Pay Per Click Ads Ready?

Are Your Christmas Pay Per Click Ads Ready?

The Christmas season is quickly approaching and while you may be getting ready with you Christmas deals, landing pages and email marketing, there’s another important marketing tool you really shouldn’t be ignoring this Christmas, your paid ads! If you’re looking to boost your visibility in time for Christmas, PPC ads can be an effective way of doing so, along with increasing your reach and ultimately boosting your sales. While you should be aiming to continually improve your or[..]

Categories: Digital Marketing, Pay Per Click

Cyber Monday 2016: Everything You Need To Know

Cyber Monday 2016: Everything You Need To Know

In recent years Black Friday has become one of the biggest shopping days of the year worldwide. Originating in America, over the last few years even retailers in the UK have been using Black Friday to offer great discounts and deals on a whole range of products, on both the high street and online. However you might not be so familiar with Cyber Monday, unlike Black Friday which stems from the American high street, Cyber Monday is the UK’s biggest online shopping days and is often viewed [..]

Categories: Ecommerce